No business can succeed without clients, and building a friendly relationship is key. This article encourages face to face meetings during the course of a project to maintain communication. Another crucial point is to respond to clients promptly or to at least a call back to let them know their message has been received. Also, it never hurts to pay attention to details which reassures clients you have their best interests at heart. For example, sending out personal holiday cards or birthday cards shows you care and appreciate their business. Check out this article for more ideas to satisfy customers.